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Age Verification Service: New Technology

Posted on April 22nd, 2010

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Technology has taken great strides over time and what used to be contemporary became outdated or old technology after only several weeks or months. There used to be time when gambling happened only in homes and hotel casinos or any physical places. Participants had to drive to where the game is being held but now, they can do this in the convenience of their homes.

Things have started to go virtual from there including payment of deposits to be able to play in tournaments for various games in the gambling industry. And now, age can now be verified too over the Internet with the launching of an age verification service for Internet based content by ImpulsePay.

Advantages of the System

The age verification service combines the advantages of SMS billing and Payforit. These systems have proven to be quite popular with the gambling industry including betting sites. What this technology does is open this up to content providers. Through this age verification system, content providers can start to offer music or film clips and even games intended for an audience 18 years old and above.

The market targets gambling and betting sites for them to be able to accept payments made through mobile phones to be able to enter the website and take full advantage of the service. In a world where purchase of products and services for 18 year old individuals and above, many businesses rely heavily on physical proof of such, which is not readily accessible in the online world. The age verification service allows online businesses to do the same.

Many of these online content relied heavily on credit card payments to ensure that a customer is of legal age but this is only good for individuals who have access to a credit card. Unfortunately, not everyone has a credit card to show. For those who do have credit cards, paying with a mobile phone can be seven times faster. ImpulsePay volunteers that it takes 120 keystrokes to complete an online payment using a credit card whereas only 16 keystrokes is required with ImpulsePay’s system.

Simple Steps to Follow

This service uses Payforit, which is a form of payment method supported by mobile operators in the UK. Through Payforit, ImpulsePay is able to collect an amount from a mobile phone or from credit on PAYG. In simple terms, mobile phone owners can use their mobile phones to pay or transfer funds. Mobile phone users can also access mobile website where users can make purchases online without need of additional information. Compared to other online payment systems such as SMS billing, credit cards and Paypal service, ImplusePay simplifies things for the customer.

Content owners such as gambling and betting sites can put in a Buy Now button for ImpulsePay. Customers will then be directed to page which requires them to enter the mobile phone. This generates a PIN sent via SMS to the mobile phone entered in the website.

The same PIN should be used to continue with the process allowing the mobile operators to check in their database if the user is at least 18 years old. A negative return will redirect users to a help page. Otherwise, the transaction will push through and customer is able to enter the website to take advantage of its functionalities.

This is a most welcome news for many content owners to expand their market to a larger base of the market. Their businesses can now start welcoming potential customers who are mobile phone users and chances are, there are more individuals who own one. The same cannot be said of credit card owners.